Tourism - Travel

Completely updated and revised, Cruise Ship Tourism, 2nd Edition covers the economic, social and environmental impacts of cruising, combining the latest knowledge and research to provide a comprehensive account of the subject.

This introductory textbook shows you how to apply the principles of marketing within the hospitality industry. Written specifically for students taking marketing modules within a hospitality course, it contains examples and case studies that show how ideas and concepts can be successfully applied to a real-life work situation. It emphasizes topical issues such as sustainable marketing, corporate social responsibility and relationship marketing.

This unique self-study course is for elementary-level adults who need English for the hospitality industry, such as workers in hotels and restaurants. Ideal for front-line staff who need to communicate confidently in English to maintain good customer relations.
24 compact units cover a wide range of practical scenarios, such as meeting and greeting guests, taking orders at breakfast and at the bar, handling guest complaints and dealing with guest requests.

This book offers students a uniquely concise, accessible and comprehensive introduction to hotel accommodation management that covers the range of managerial subjects and disciplines in the sector. International case studies illustrating examples of practice in the industry are integrated throughout, along with study questions and other features to aid understanding and problem solving.

Hotel Room Service Training Manual, is the only available training manual in the market, written on room service. Here we discuss every topic relevant to room service operation. From theoretical analysis to professional tips, we have cover everything you need to provide and run a successful room service business.

This hospitality marketing book builds on the authors' expertise to discuss an integrative approach to the major marketing decisions hospitality managers face in today's global marketplace. Experiential exercises and new material on social networking, database marketing and revenue management add to the work's usefulness.